These two were my favorites, because they’ve had the biggest impact on my style of presenting.
4. White space trumps information dumps.
Many presenters try to cram as much information and data into their presentation as the time permits. We’ve assumed that content covered means content learned. We’ve also assumed that if we cover more content, the listener learns more.
Wrong! The amount of learning directly aligns to the amount of thinking and reflection. We need to create more white space (time for the learner to think) and less pushing of content. The more the learner is allowed to reflect, the more they learn.
5. Images trump words.
We remember images. We forget words. Why? 50%-80% of our brain’s natural processing power is devoted to processing sight. That’s more than all of our other senses. We actually see with our brains, not our eyes. Likewise, when we hear a word, our brain translates it into an image.
